Dive into vibrant agave spirits and New York City’s best pozoles at the all-inclusive Bowl of ‘Zole Brooklyn on Thursday, October 22, 2026, at Industry City.

The touring Bowl of ‘Zole festival is presented by spirits expert Arik Torren of Lot001 Brands, acclaimed La Lonchería chef and _Made in Mexico_ author Danny Mena, and Food Karma Projects founder Jimmy Carbone, and proudly partners with City Harvest..

Party like an industry insider as 20+ chefs and restaurants at the top of New York’s Best Of lists serve up their signature pozoles and traditional Mexican dishes. Raise a glass to cultura líquida and pair every pozole with your choice of more than 300 vibrant agave spirits. Sip on mezcal, tequila, raicilla, lechuguilla, and more from artisan producers and specialty distributors. With all-inclusive tickets starting at just $55, the entire lineup is yours to try.

300+ Vibrant Agave Spirits

Bowl of 'Zole lineups feature pozole and classic Mexican cuisine from Michelin-starred restaurants, James Beard Award nominees, and emerging chefs and restaurants from New York and beyond. The lineup for this year's Bowl of 'Zole Brooklyn is still under wraps, but take a look at last year's roster for an idea of what to expect:

Cosme Aguilar of Casa Enrique
Maria Barriga of Oxomoco
Johnny Curiel of Denver’s Alma Fonda Fina and Mezcaleria Alma
Fany Gerson of La Newyorkina and Mijo
Danny Mena of La Lonchería
Yara Herrera of Hellbender
Zack Wangeman of Sobre Masa
Lili Reséndiz and María Flores of Covacha
Oriol Mendivíl of Cuerno
Eric See of Ursula
Luis Arce Mota of La Contenta Oeste
Ramiro Mendez of De Mole
Tomas De La O of Marcela Cocina Mexicana
Jaime Bravo of Jajaja Mexicana
Iván Garcia of Mesa Coyoacan
Felipe Mendez-Candelas of La Superior
Frijoleros
Matt Diaz and Carlos Macías of For All Things Good
Nicole Onisik of Panzón
Julian Bovasso and David Gonzalez of Maya
Dana Morales of Barbaco Tío
Iván Vazquez of Mayahuel
Ivy Stark of MÉXology
Julian Medina of Toloache
Alex Valencia of Vallarta Tropical
Alma Brooklyn
Don Perea
Luis Jiménez of El Vez
Javier Barbacoa
and more

As part of Bowl of ‘Zole Brooklyn’s partnership with City Harvest, all Bowl of ‘Zole chefs will prepare extra pozole for donation. City Harvest exists to end hunger in communities throughout New York City through food rescue and distribution, education, and other practical, innovative solutions. This year, City Harvest will rescue 81 million pounds of high-quality food that would otherwise go to waste and deliver it free of charge to hundreds of food pantries and soup kitchens across the five boroughs, helping to provide food for New Yorkers experiencing food insecurity.

300+ Vibrant Agave Spirits

Find your next favorite spirit at Bowl of 'Zole Brooklyn with more than 300 mezcals, tequilas, raicillas, sotols, and more agave spirits to choose from. Standout labels from the Spirits Lineup include:

Mezcal Vago
Tequila Ocho
Don Fulano
Sotol Parejo
Tequila Fortaleza
Dos Pasiones
Cardenxe Sotol
Mezcal de Leyendas
Mi Casa
Cruz del Fuego
Flor Del Desierto
Los Siete Misterios
Amatiteña
Cazcanes
Arette
Volans
Ensueño
Malasanta
Alma Del Jaguar
and many, many more

Tickets

5:00 PM Entry - VIP Admission - $75+ fee: Early admission at 5:00 PM, an hour ahead of General Admission; Bowl of 'Zole Swag Bag, Meet and Mingle with chefs and beverage producers; and all-access pozole and spirits tastings all evening.

6:00 PM Entry - General Admission Kickoff Pricing - $55+ fee: Special pricing available for a limited time! 6:00 PM admission with all-access pozole and spirits tastings for the entire evening.

6:00 PM Entry - General Admission - $65+ fee: 6:00 PM admission with all-access pozole and spirits tastings for the entire evening.

More Information

For more information, visit bowlofzole.com, follow us on social media @bowlofzole for behind-the-scenes sneak peeks, and check back here for updates.

Bowl of ‘Zole is for ages 21 and up. The lineup and offerings are subject to change without notice, and all sales are final.

Photo Consent: By attending Bowl of 'Zole™ Brooklyn, you give consent for any films, videos or photographs that may be taken of you to be used by Bowl of 'Zole™, or any of its participating agencies and partners, in any educational, publicity and/or advertising programs which may be undertaken by these organizations in the conduct of their legally incorporated purposes. You release Bowl of 'Zole™ and any consultants, producers, from any liability in connection with the use of such materials.